Author: Divya Kandwal

Net Promoter Score® is a metric that top companies across the world use for Customer Management. Basically, Net Promoter Score® calculated Customer Loyalty, based on whether your customer want to recommend you to others. First developed in 2003, Fred Reichheld called it the ‘ONE’ number companies need to grow. According to him, NPS®, not annual sales or gross profit is the

Net Promoter Score® is a loyalty metric leasing companies use to manage Customer Experience. Basically, it measures customer loyalty based on the possibility of recommendation or referral. Numr, a market research company in India recommends using NPS® to streamline your entire CX initiative. Since, it is calculated based on 1 question, it is easy to understand. The question being,“On a

Net Promoter Score® is a Customer Experience metric that companies across the world use to predict Growth. It measures overall Customer Satisfaction and Loyalty. Numr, a market research company in India recommends tracking NPS® regularly to optimise your CX program. After all, Net Promoter Score® is a strong indicator of a company’s relationship with its customers. NET PROMOTER SCORE® AND CUSTOMER

Both, Net Promoter Score® and Customer Satisfaction (C-Sat) are types of Customer Experience Surveys. They are used to measure a customer’s experience of his interaction with a business’s product or service. While, both are important key performance indicators (KPIs), their methods are quite different. Moreover, Net Promoter Score® is a measure of customer Loyalty whereas C-sat calculates satisfaction at a

Net Promoter Score® is a tool that measures Customer Experience. First developed by Fred Reichheld in 2003, it is now used by companies to assess and track Customer Experience. Numr, a market research company suggests using NPS® to help derive granular and actionable CX insights.Furthermore, in his seminal article, Reichheld declared that the ONE number that companies need to grow

Net Promoter Score® is a measure of Customer Loyalty. It is based on 1 question, that is, “How likely are you to recommend us to others?” Although, seemingly simple, it can reveal a lot about a business’s relationship with its customers. Numr, a market research company in India believes NPS® to be an essential metric for Customer Experience Management. Since, customer

Net Promoter Score® is a metric that companies use to manage Customer Experience. Although, seemingly simple, it is an accurate predictor of Growth. Furthermore, it quantifies customer loyalty and recommendation, both of which are essential for long-term Growth.Net Promoter Score® is based on 1 question,“On a scale of 0 to 10, how likely are you to recommend (a product/service)? Customers

One of the common that our clients ask is, “What’s a good Net Promoter Score®?” Although, Numr Research asserts that the score, on its own is largely irrelevant, we understand the importance of benchmarking. After all, comparing your company to your competitors helps in understanding where you stand in the industry.Although, benchmarking is a complicated process, it is important to know

Net Promoter Score® is a great Customer Management tool. Incredibly simple yet effective, it measures Customer Satisfaction and Loyalty. Unsurprisingly, it is used by top companies across the world to boost profits and Growth.In short, NPS® is based on one question. That is,“On a scale of 0 to 10, how likely are you to recommend us to your friends and colleagues?”And, customers

Many companies use Net Promoter Score® to measure and manage Customer Experience. Additionally, it is widely accepted as an accurate predictor of Growth, and with good reason. However, the score on its own is insignificant. It is important to note that there is much more to an NPS® program than just the score.According to Numr Research, a market research company