Survey

India’s Ed-tech industry is the second largest in the world with around 327 ed-tech companies headquartered in the country. It is hardly surprising that the digital revolution has massively changed the education sector. The Ed-tech market has two major sub-sectors, namely, Online Certification and Test Prep (K-12 to entrance exams). Clearly, online learning platforms are capitalising on Indians’ obsession with marks and scores. To put things in perspective, the market

The Indian music streaming market in India is expected to surpass $273 million by 2020. In fact, according to the Indian Music Industry (IMI), “there are now 200 million unique users of music streaming apps in India.” Increasing affordability and accessibility of the Internet is driving the growth of music streaming services in India. As Numr’s survey displays, More and more urban Indians are now choosing to stream music rather than download it. part 1How

The Indian online dating scene has changed radically over the last few years. With various dating apps on the market now, love is only a tap away. In fact, according to Statista, online dating apps have 22.5 million users in India in 2020, with a Year-on-year growth of 11%. Currently, the revenue is pegged at US$63m and is expected to grow at 5.2%, resulting

A recent survey by Numr Research uncovered that  Urban Indians pre-dominantly prefer watching the News on TV as compared to reading it.  When asked to chose their main source of News, the majority 28% chose TV.  Another 20% chose Social Media (Facebook, Instragram, Twitter etc). Also, 16% Indians use WhatsApp, compared with 14% who chose Newspapers, 12% who prefer News Channel Apps, and 10% who use News Aggregator Apps such

With Coronavirus quickly spreading through the world, countries in total lockdowns and a possible vaccine months away, the scenario looks grim. However, as Numr’s recent survey proves, Hope and resilience are indomitable characteristics of Humanity. The Coronavirus pandemic feels like a terrifying nightmare. As if, it will be gone the moment we wake up, leaving behind an unsettling feeling but no deaths. Sadly, no amount of wishful thinking can turn this reality into an apocalyptic fantasy. But, on the bright sideMost