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Text Analytics net promoter score Numr Research
NPS EVOLVED- USING TEXT ANALYTICS TO PRIORITISE DECISION MAKING

Text Analytics, in the context of Market Research means analysing continuous stream of free, ‘unstructured’ text (feedback and comments) written by the customers. https://www.youtube.com/watch?v=B3B5CvpJunIText Analytics, in the context of Market Research means analysing continuous stream of free, ‘unstructured’ text (feedback and comments) written by the customers. Asking the customers for direct feedback is one of the best ways for companies to get actionable

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